Discover the Hidden Truths About Rental Prospects!

Delve into the depths of renter preferences with PERQ's comprehensive analysis of consumer-reported data. Our report provides multifamily marketers and operators with invaluable insights to inform property-level decisions. From budget considerations to coveted floorplans, parking needs, and move-in timeframes, our findings are both enlightening and transformative.

Prepare to be Surprised
Our findings are not just informative—they're captivating. Prepare to be intrigued by the unexpected revelations that could revolutionize your understanding of today's rental market. Don't miss out on the opportunity to stay ahead of the curve.

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Here’s what's trending at a national level


In-person tours are back, and in a big way.


Texting is on the rise and email is here to stay.


Fido and Fluffy need homes, too.


It’s best to find ways to communicate 24/7.


Delve into the most valuable insights for your community.

Did you know that renters in the West have some unique preferences? Despite the pleasant weather, they prioritize outdoor activities more than any other region. They also value pet activities, so highlighting outdoor areas or local dog parks could really catch their attention. Interestingly, renters in the West rank shopping, family activities, and sporting events as less important compared to other regions.

In the Southwest, renters are seeking similar amenities to the national trends. Walk-in closets are high on their list, while balconies are less of a priority. These regional insights can help you make better decisions at the property level.


Multifamily PMC Lowers ILS Spend, Increases Speed to Lease, and Decreases Vacancy Losses with PERQ

PERQ is the multifamily technology platform that helps PMCs achieve high occupancy with less work and cost. It combines cutting edge AI tools to help PMCs become a powerful lease magnet. With AI tools for PPC and social advertising, lead capture, cross-channel conversational AI, nurture automation and personalization, PERQ orchestrates more than 4 million remarkable experiences to marketing leads from every lead source each year. Today, over 150 PMCs use PERQ to attract, engage, and sign more lease prospects.
More leases. Less work and cost.